WordPress is used by millions of websites for their CMS (Content Management System). WordPress powers more than 40% of all the websites you can find on the internet. Yes, two out of the five websites you visited last are likely WordPress websites. But, why is WordPress so popular?
WordPress’ popularity cannot be defined with one characteristic. It is popular for multiple reasons including it being free and easy to use, even for non-developers. Simply put, once you know what WordPress offers you as a website owner, you’ll see why it has gained so much popularity over the years. Even though there are so many website builders available, WordPress still dominate the online market. You can select page builder for small websites if you are wondering which one to choose – check this list. However, before we get there, let’s take a shot at the meaning of WordPress.
What is WordPress?
On a less technical level, WordPress is the simplest and most popular platform to build your own blog or website. You’ve seen the word “popular” again – let’s take a little more technical look.
WordPress is an open-source CMS system licensed by GPLv2. That means anyone can manage or modify the software for free!
WordPress is a software built to make creating a website easy and accessible to anyone, especially people without web developing skills.
What is CMS?
CMS is an acronym for Content Management System. Any software or tool that is used to create websites and build content on the internet is referred to as a CMS. Basically, CMS helps you build a website without writing any HTML code.
With a powerful CMS software like WordPress, all you have to do is log into your dashboard and navigate the simplified interface to build your website page, publish content, and customize its design. The CMS does the remaining work by developing the code for you.
Why Should You Use WordPress for Creating a Website?
While WordPress remains the most commonly used CMS on the internet, it is essential to know what it offers you. There are tons of reasons why you should use WordPress for your website or blog, but here are the most vital:
1. WordPress is Free
The WordPress software doesn’t come with a paid plan or monthly subscription after a free trial – it is FREE! You can install, use and modify it to meet your needs. You can as well use to build any type of website of your choice.
This open-source CMS allows you to build a blog or a website to share your message. If only Dennis Cooper had used this WordPress advantage, he wouldn’t have lost all information on his blog. So, you don’t worry about your site because tech giants like Google or Facebook cannot delete your site.
Nonetheless, even as WordPress is free, you need to get a web hosting and a domain name to install it. And when you want to modify it, you will find various themes and plugins. Some of the plugins are tools from different developers, which means they might come with paid plans.
2.WordPress is very easy to customize
A lot people using WordPress for their website are neither programmers nor web designers. In fact, most folks started with WordPress with zero know-how of building a website.
As a non-tech savvy, WordPress is the best option since there are thousands of free website themes (template) you can select from. There is an ideal website template for any type of website – whether it’s a business site, a blog or an online store.
WordPress themes are very easy to customize since most of them offer their own options panel. The optional panels allow you upload a logo, change colors, create beautiful sliders, change the background and fully customize themes to your needs without coding.
3. WordPress is SEO-friendly
WordPress is coded with standard compliance top-quality code and generates semantic markup. In less nerdy terms, WordPress is programmed in a way that Google and other search engines are in love with it. Yes – WordPress is such a sweetheart.
For that reason, WordPress websites are typically ranked higher on search engines result pages.
WordPress is exceptionally SEO-friendly by design, and you can utilize their SEO plugins to optimize your website. You can easily make your WordPress site SEO with lots of free resources. While it is recommended to use WordPress for your website, it is also vital to publish SEO-friendly content on your website.
4. WordPress can be easily managed
WordPress offers a pre-built management system that lets you update your themes and plugins from within your admin dashboard.
The software also notifies you when a new or updated version of themes and plugins are available. That means you can update your website with few clicks.
To protect your website and data from hacking or accident, you can use execute an automated WordPress backup plugin to create backup files and store them in a remote location.
You can as well manage your website anytime, anywhere with your WordPress mobile app.
5. WordPress is Secured and Safe
WordPress is designed with security in mind, which is why it is the safest and most secured software to run a website. Nevertheless, just like in real life, the internet is an uncertain place.
There’ll always be a portion of internet fraudsters that are looking to get their hand on people’s data and website.
New approach of internet fraud sprouts every day, and as much as WordPress has defense systems to protect your site, you should be careful not to share vital information or click random links.
6. WordPress is optimized for speed
Websites that are slow are as good as useless. You can’t keep any visitors (if you do get any at all) with a slow website. Google search algorithms also rank slow websites very low since they are only interested in serving the best. This is one of the main reason why is WordPress so popular to build a business site.
WordPress understands this which is why it comes with elements and features that you use to boost your website speed.
For instance, you can choose a lightweight theme to avoid your site being weighed down. You can as well install a plugin to reduce the size of your media files. There are also options like Gzip compression, minifying JS and CSS files, and advanced caching.
7. WordPress helps you manage different types of media
WordPress is not limited to publishing texts. It allows you to upload and manage any form of media like images, videos, and audio files.
It also supports oEmbed-enabled sites which means you can always embed Instagram photos, YouTube videos, Soundcloud audio, and Tweets by simply copying and pasting the URL into the WordPress post editor.
You don’t need any special plugins to upload your media. This is especially great for bloggers.
As the most popular CMS software in the world, remains the first choice for almost all newbie website owners, and for awesome reasons.
Whether you’re creating a website for the first time or you’re well experienced in web development, WordPress should be your first choice – nothing compares!